Of tutus and two 2s
Hi Reader,
It’s Day 5 of our fall membership drive, and if you haven’t caught on by now, this week is all about twos. On Wednesday, we celebrated our 22nd anniversary, and we’ve invited readers to help us celebrate by making a donation of $22 (or any other amount) to support our work.
Heck, I’m even sending this email at 9:22 a.m. on 9/22!
Today we have a special opportunity for everyone who makes a financial contribution: a chance to win two orchestra-level tickets to the opening night of The Nutcracker as performed by the Richmond Ballet, Friday, Dec. 8 at The Dominion Energy Center-Carpenter Theatre.
Donate $22 or more and you’ll receive one entry for the drawing.
Donate $122 or more and you’ll receive 5 entries.
Donate $222 or more and you’ll receive 10 entries.
It’s that simple!
In addition: every contribution of at least $22 today will earn a gift card valued at $10 or more to a Henrico restaurant.
Since Aug. 1, more than 234,000 unique users have visited our internet home, HenricoCitizen.com, to read our local news coverage. As a publisher, that helps confirm to me that what we do matters – that providing non-partisan, fair journalism about Henrico County is important to many folks who call the county home.
It’s also why we have held firm to our believe that access to that type of coverage is a fundamental human right that should be accessible to everyone for free. And so – unlike pretty much every other type of business – we give away our products and services for free every single day. (You wouldn’t leave the grocery store without paying for your items, or expect a plumber to come fix your leaky faucet without being paid, right?)
But, obviously, our coverage is not free for us to produce. Like any business, we need sufficient revenue in order to exist. That’s why this week, we’re inviting those of you who value our coverage and the role we play in this community AND who have the means to support that work to do so by making a financial contribution.
So far this week already, more than 70 of you have made contributions, and we are humbled by your support.
You can join their ranks – and receive a gift card and the chance to see The Nutcracker – by donating at least $22 today! I thank you in advance for your consideration.
Yours in community,
Tom Lappas, publisher
P.S. – All week, whenever you make a contribution of any amount to the Citizen, you’ll be entered in a drawing for one of several larger prizes at the end of the week.